Emerging Concepts of Tourism (Theory)

Paper Code: 
25DMTB504B
Credits: 
4
Contact Hours: 
4.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to discover emerging concepts of tourism like Eco-Tourism, adventure tourism, MICE, Wellness and Medical Tourism, rural and ethnic tourism.

 

Course Outcomes: 

 

Course

Learning outcome

(at course level)

Learning and teaching strategies

Assessment Strategies

Course code

Course title

  • 25DMTB504B

Emerging Concepts of Tourism

(Theory)

  • CO139:Explain the concept of sustainable tourism & eco-Tourism and its importance with changing scenario.
  • CO140:Compare and contrast  Adventure tourism (water, Aerial and land based tourism activities)
  • CO141:Analyze and evaluate MICE Industry and its role in development of Tourism & destination economy.
  • CO142:Explain the wellness tourism and medical tourism.
  • CO143:Appraise the concept of rural tourism & Ethnic tourism.
  • CO144:Contribute effectively in course-specific interaction

Approach in teaching:Discussion, Demonstration, Action Research, Project, Field Trip,Learning activities for the students:,Field activities, Simulation, Presentation, Giving tasks Field practical.

 

Continuous Assessment Test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects

 

 

12.00
Unit I: 
Sustainable Development:

Meaning of Sustainable development, Carrying capacity and Eco tourism-Concept, Principles of Eco tourism, Eco tourism resources of India, Eco tourism guidelines for India- The Govt., operators, visitors, the environmental pledge.

12.00
Unit II: 
Adventure tourism:

Elements of Adventure, Classification of Adventure tourism- Aerial, Water based and Land based. Aerial: Parachuting, Sky diving, Hang gliding/ Paragliding, Parasailing, Para Motoring,  Air Safaris, Kite Boarding/ kite surfing  Bungee jumping, Hot Air Ballooning. Water based: White water Rafting, Canoeing and Kayaking River Cruising, Scuba Diving, Snorkeling, Wind Surfing  Land based: Mountaineering, Rock climbing, Trekking, Skiing, Motor rally, Safaris. Heli-skiing.

 

 

12.00
Unit III: 
MICE industry (Business Tourism)

Introduction, Mice components and definition. Players in industry (Conference centers, Corporate meeting planners, Independent meeting planners. Government meeting planners). Responsibilities of meeting planners, Infrastructure for MICE, Planning for MICE, MICE as a Supplement to Tourism, Bidding for MICE, Arrangements required – checklist for MICE components.

12.00
Unit IV: 
Wellness & Medical tourism

Tools for wellness: Factors influencing need for health and wellness tourism. Forms of health tourism- medical tourism, spa tourism, Ayurveda tourism, Yoga & Meditation tourism, holistic tourism, spiritual tourism, Ashram tourism. - Health, wellbeing and environment– Pleasing weather and climate – winter, summer and Health resorts Medical Tourism: History of medical tourism, description and scope of Medical tourism in India.

12.00
Unit V: 
Rural & Ethnic tourism

Introduction to rural tourism, rural tourism policy, rural tourism: business and environment and sustainability. Ethnic tourism: Introduction/ Concept of Ethnic Tourism Differences between Ethnic & Cultural Tourism Effects: positive and negative (Commoditization of Ethnic and Cultural Products, The Natives Assume Artificial Behavior), Ethnic Tourism in India

Essential Readings: 
  • Ratandeep Singh, Handbook of Environmental guidelines for Indian Tourism.                 
  • V Dhulasi Birundha, Environmental challenges towards Tourism                                     

 

Suggested Readings:

  • A.K.Bhatia, International Tourism Management                                                
  • Dr R Kumar, Medical tourism In India                                                                
  • JagMohan Negi, Adventure tourism                                                                               
  • Percy K. Singh, Medical Tourism: Global outlook and Indian scenario                              
  • Raj Pruthi, Arise Publishers, Medical tourism In India                                                                 
  • S S Malik, Adventure tourism                                                                            
  • S. K Kulkarni, Spa and Health tourism                                                                           
  • Shashi Prabha Sharma, Tourism Education                                                                                

E-Resources:

 

 

Academic Year: