Coming soon
Cargo Management & Effective Communication (Theory)
This course will enable the students to get knowledge about cargo and its management, requirements of effective communication to deal with day to day operations.
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Course outcome (at course level) |
Learning and teaching strategies |
Assessment Strategies |
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Course Code |
Course Title |
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24TAM332
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Cargo Management & Effective Communication (Theory)
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CO43: Explain the cargo history. Governing rules for cargo. CO44: Analyze the cargo rating, different weights and calculation procedures. . CO45: Explain the cargo documentation. CO46: Examine cargo handling, special attention to specific cargo and their handling. CO47: Analyze role of communication in cargo management. CO48: Contribute effectively in course-specific interaction
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Approach in teaching:
Interactive Lectures, Discussion, Power Point Presentations, Informative videos
Learning activities for the students: Self learning assignments, Effective questions, presentations, Field trips
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Quiz, Poster Presentations, Power Point Presentations, Individual and group projects, Open Book Test, Semester End Examination
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Cargo History:
Concepts and Common terms used in Cargo handling, Rules governing acceptance of Cargo
Cargo Rating:
Familiarization of Cargo Tariffs. Rounding off of the weights/Dimensions/ currencies. Chargeable weight rating-Specific commodity rates, class rates, general cargo rates, valuation charges
Documentation:
Air way bill, charges correction advice, irregularity report, cargo manifesto, cargo transfer Manifesto, documents concerning postal mails and diplomatic mails. Shipper’s declaration for dangerous goods.
Handling:
Cargo capacity of Air and Ships. Cargo needing special attention, introduction to dangerous goods regulations. Some important Cargo companies. Supply chain management: Basic concepts, General Practices
Communication:
Concept & Definitions, Forms (Oral, Written, Visual, Audio-Visual & Non-Verbal), Process & elements of communication, Mode (Keith Davis) Marketing Communication- Meaning, definition & role, Tools for marketing Communication (Advertising, Sales Promotion, Public Relations, and Publicity direct Marketing, Exhibitions) Effective Communication Plan- Identifying target audience, Determining Objectives, Designing strategy, Selection of Channels, Establishing Budget, Deciding on Media-mix
- Air Cargo Tariff Manuals
- H. Koontz & Cyrill O’Donnell. Management
- Harold Koontz & Heinsz Weirich. Essential of Management
- IATA Live Animals Regulations Manuals
- IATA Special Mail Manual.
- Jungle, H. Koontz. Management Theory
- Peter F. Drucker. Principles of Management
Suggested reading
- Diwan, Parag, Advertising Management 1998.
- L.M. Prasad, S. Chand. Principles & Practice of Management
- Petit, L. Effective Communication.
- Publications of World Communication Congress
- R. D. Agarwal, Tata McGraw Hill. Organization & Management
- R.C., Pitman. Modern Business Administration
- Railey M., Butterworth Heinemann, Human Resource Management :
- Thakur, D. Advertising, Marketing and Sales Management, 1999.
- V.S.P. Rao, Konark Publishers Management Concepts :
E-Resources
