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Tourism Planning & Development (Theory) [1]

Paper Code: 
24 MTM423
Credits: 
04
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to understand the concept of Planning, its need and plans formulated by the Indian government for tourism sector.

 

Course Outcomes: 

Course

Course outcome (at course level)

Learning and teaching strategies

Assessment Strategies

Course Code

Course Title

24MTM423

Tourism Planning & Development

(Theory)

 

CO192: Appraise the environmental & Socio-cultural Considerations in planning.

CO193: Appraise economic & political tourism planning consideration.

CO194: Analyze the Various approaches to tourism planning.

CO195: Develop Tourism Plans and analyze related approaches & techniques.

CO196: Critically analyze various levels of planning and their strategic and tactical perspective.

CO197: Engage in continuous and comprehensive learning.

 

Approach in teaching:

Discussion, Demonstration, Action Research, Project, Field Trip

 

Learning activities for the students:

Field activities, Simulation, Presentation, Giving tasks Field practical

 

Continuous Assessment Test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects
 

 

10.00
Unit I: 

Introduction, definition, Importance of Tourism Planning, Planning Process, Environmental & Socio-cultural Considerations in planning.

14.00
Unit II: 

Economic & political consideration in planning: Tourism Development and Economic Planning, Planning to Enhance Economic Benefits, Role of Government. Passive Role & Active Role, Political Stability and Other Considerations. Public Participation Issues.

12.00
Unit III: 

Approaches to tourism planning: Introduction, Levels and Types of Tourism Planning, Public and Private Sector, WTO Guidelines for planning approaches.

11.00
Unit IV: 

Developing Tourism Plans: Introduction, The Planning Process, Goals for Development, Components of Tourism Development, Plan Preparation, Supply-Side Planning Technique, Plan Formulation by Checklist Techniques, Approach to Implementation, Elements of Plan Implementation & monitoring. 

13.00

Strategic and tactical perspective of planning: Introduction, Defining Strategy, Importance of Strategic Management, Strategy Formulation, Strategic Planning Conventional Planning vs. Strategic Planning,  Corporate Strategic Planning

Essential Readings: 

• V Dhulasi Birundha Environmental challenges towards Tourism

References: 

Suggested Readings:

 

  • A.K.Bhatia, International Tourism Management                                           
  • Bhatia, Tourism Development :Principles and Practices                    
  • IGNOU books Tourism Planning & Development
  • Inskeep, Tourism Planning                                                              
  • Jagmohan Negi, Tourism Development and Resource conservation   
  • Nafees Khan, Development of Tourism in India                                            
  • P. C Sinha, Ensyclopedia in Planning (12 vol.series)                         
  • Ratandeep Singh, Handbook of Environmental guidelines for Indian Tourism.

 

E-resources

 

Academic Year: 
2024-2025 [3]

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Source URL: https://tourism.iisuniv.ac.in/courses/subjects/tourism-planning-development-theory

Links:
[1] https://tourism.iisuniv.ac.in/courses/subjects/tourism-planning-development-theory
[2] https://epgp.inflibnet.ac.in/Home/ViewSubject?catid=Cdnwi2LUCCLzrJZ76d/o1A
[3] https://tourism.iisuniv.ac.in/academic-year/2024-2025