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Admissions

It is a University which is committed to excellence and overall development of the student and one where talent is nurtured and honed in the best possible manner. Come, be a part of our never-ending journey of accomplishments and accolades.

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Placements

Excellent education not only imparts knowledge, but also paves the way for a promising and successful career. The Placement Cell at The IIS University has numerous success stories to narrate in this regard...

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Life@IIS Univ

Life @ IISU is nothing less than a kaleidoscope of myriad hues; complete with vibrant events and memorable occasions to cherish for a lifetime.

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Academics

Taking the age-old tradition of enlightenment through education forward, The IIS University - in its continuous pursuit of excellence - firmly believes that an institution’s academic profile determines its worth and value. Therefore, on offer are a wide variety of both conventional and contemporary programmes of study.

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Research

To stimulate curiosity and cater to the global needs of a dynamic education, The IIS University - since inception - has been promoting and encouraging research-based experiential learning among all its students.

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About Us

The IIS University, with its perfect amalgamation of innovation, inspiration and synergy, aims to be a model institution for students across disciplines and programmes.

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IIS Univ
  • Admissions

    It is a University which is committed to excellence and overall development of the student...

  • Placements

    Excellent education not only imparts knowledge, but also paves the way for...

  • Life@IIS Univ

    Life @ IISU is nothing less than a kaleidoscope of myriad hues; complete with...

  • Academics

    Taking the age-old tradition of enlightenment through education forward,...

  • Research

    To stimulate curiosity and cater to the global needs of a dynamic education,...

  • About Us

    The IIS University, with its perfect amalgamation of innovation, inspiration...

IIS (Deemed to be University)

Gurukul Marg, SFS, Mansarovar, Jaipur 302020, (Raj.) India

Phone:- +91-141-2400160-61, 2397906-07,

Fax: 2395494,2781158, Toll Free No.: 1800 180 7750

Tourism Planning & Development (Theory) | Tourism and Aviation

Tourism Planning & Development (Theory)

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Paper Code: 
24 MTM423
Credits: 
04
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to understand the concept of Planning, its need and plans formulated by the Indian government for tourism sector.

 

Course Outcomes: 

Course

Course outcome (at course level)

Learning and teaching strategies

Assessment Strategies

Course Code

Course Title

24MTM423

Tourism Planning & Development

(Theory)

 

CO192: Appraise the environmental & Socio-cultural Considerations in planning.

CO193: Appraise economic & political tourism planning consideration.

CO194: Analyze the Various approaches to tourism planning.

CO195: Develop Tourism Plans and analyze related approaches & techniques.

CO196: Critically analyze various levels of planning and their strategic and tactical perspective.

CO197: Engage in continuous and comprehensive learning.

 

Approach in teaching:

Discussion, Demonstration, Action Research, Project, Field Trip

 

Learning activities for the students:

Field activities, Simulation, Presentation, Giving tasks Field practical

 

Continuous Assessment Test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects
 

 

10.00
Unit I: 

Introduction, definition, Importance of Tourism Planning, Planning Process, Environmental & Socio-cultural Considerations in planning.

14.00
Unit II: 

Economic & political consideration in planning: Tourism Development and Economic Planning, Planning to Enhance Economic Benefits, Role of Government. Passive Role & Active Role, Political Stability and Other Considerations. Public Participation Issues.

12.00
Unit III: 

Approaches to tourism planning: Introduction, Levels and Types of Tourism Planning, Public and Private Sector, WTO Guidelines for planning approaches.

11.00
Unit IV: 

Developing Tourism Plans: Introduction, The Planning Process, Goals for Development, Components of Tourism Development, Plan Preparation, Supply-Side Planning Technique, Plan Formulation by Checklist Techniques, Approach to Implementation, Elements of Plan Implementation & monitoring. 

13.00

Strategic and tactical perspective of planning: Introduction, Defining Strategy, Importance of Strategic Management, Strategy Formulation, Strategic Planning Conventional Planning vs. Strategic Planning,  Corporate Strategic Planning

Essential Readings: 

• V Dhulasi Birundha Environmental challenges towards Tourism

References: 

Suggested Readings:

 

  • A.K.Bhatia, International Tourism Management                                           
  • Bhatia, Tourism Development :Principles and Practices                    
  • IGNOU books Tourism Planning & Development
  • Inskeep, Tourism Planning                                                              
  • Jagmohan Negi, Tourism Development and Resource conservation   
  • Nafees Khan, Development of Tourism in India                                            
  • P. C Sinha, Ensyclopedia in Planning (12 vol.series)                         
  • Ratandeep Singh, Handbook of Environmental guidelines for Indian Tourism.

 

E-resources

 

Academic Year: 
2024-2025
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