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Information Technology and Strategic Tourism Management [1]

Paper Code: 
MTB 602
Credits: 
3
Contact Hours: 
45.00
Max. Marks: 
100.00
Objective: 
 Role of Automation and Information technology in Tourism.
 
8.00
Unit I: 
UNIT I

Information and Communication Technology – Introduction , Definition of ICT’s, the impact  of ICT’s on tourism, e-tourism domain, the tourism system and ICT’s

8.00
Unit II: 
UNIT II
The concept of Hardware & Software, use of Hardware and Software in tourism organizations.
Application of ICT in tourism and hospitality, Telecommunications and Networking, Digital marketing in tourism
9.00
Unit III: 
UNIT III

Information Technology in tourism, Role of Computers in Tourism- Airline, Hotel, Cargo, Travel retailing and Railways

10.00
Unit IV: 
UNIT IV

Computer Reservation System – Evolution and need of CRS. Internet – Concept, Network- Concept and Types. e-mail, e-tickets, e-booking, electronic fund transfer, esecurity, Conferencing, e-security. Barriers for online consumers and travelers 

10.00
Unit V: 
UNIT V

Tourism Mobile Apps: concept, nature, characteristics and scope, mobile application related to hotel and various payment gateways (case studies on OYO and Trivago)

Essential Readings: 
International Tourism Management A.K.Bhatia
 
References: 

Tourism Development and Resource conservation Jagmohan Negi

Tourism Development in India V.P.Sati

Tourism Development :Principles and Practices Bhatia

Tourism Education Shashi Prabha,Sharma E Tourism Dimitrios Buhalis
 
Academic Year: 
2019-2020 [2]

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IIS (Deemed to be University)

Gurukul Marg, SFS, Mansarovar, Jaipur 302020, (Raj.) India Phone:- +91-141-2400160-61, 2397906-07, Fax: 2395494, 2781158

Source URL: https://tourism.iisuniv.ac.in/courses/subjects/information-technology-and-strategic-tourism-management-0

Links:
[1] https://tourism.iisuniv.ac.in/courses/subjects/information-technology-and-strategic-tourism-management-0
[2] https://tourism.iisuniv.ac.in/academic-year/2019-2020