Travel Agency and Tour Operation Business

Paper Code: 
MTB 401
Credits: 
3
Contact Hours: 
45.00
Max. Marks: 
100.00
Objective: 

 

Career Objective

  1. To understand the working of a Travel agency and a Tour Operator.

 

 

Course

Learning outcome (at course level)

Learning and teaching strategies

Assessment Strategies

Paper code

Paper title

MTB 401

 

 

Travel Agency and Tour Operation

CO 26To know about Travel Agency and Tour operator, types and their working.

CO 27To know about Different types of Travel agencies and their formation and their approval phases from renowned travel bodies.

CO 28To know about Itinerary, their designing, tour costing and pricing policies

Approach in teaching:

Discussion, Demonstration, Action Research, Project, Field Trip

 

Learning activities for the students: Field activities, Simulation, Presentation, Giving tasks Field practical

 

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects

 

8.00
Unit I: 
UNIT I

Definition of a Travel Agency and a Tour Operator, Travel trade intermediaries. Types of Travel agencies and Tour Operators, Role of Ground operators.

5.00
Unit II: 
UNIT II

Integration - Horizontal and Vertical integration and Linkages in the Travel Agency Business. Role and contribution of Travel companies in the growth and development of Tourism.                                                                                                      

 

8.00
Unit III: 
UNIT III

Forms of Travel agency business- Proprietorship, Partnership and Corporate firm. Organization Structure of a Travel/ Tour company.

12.00
Unit IV: 
UNIT IV

Functions of a Travel agency / a tour company.

 

Procedure for the approval and recognition of a travel agency and tour operation business from Govt of India and IATA.

 

Organization and associations-Introduction, need and significance of travel trade associations. WTO, IATA, IATO.

12.00
Unit V: 
UNIT V

Meaning, Types and importance of an Itinerary, process of itinerary preparation.

Introduction to tour Packaging, Types of Package tours and stages for Package Tour formulation, Significance of Package tours.

 

Tour Costing and Pricing- Introduction, Tour Cost, Components of tour cost, costing a tour package with the help of a Cost sheet.

Case study on a reputed travel agency- SITA World Travel (Kuoni).

Essential Readings: 

Tourism and Hotel Industry in India: a study in Management          Anand

Tourism Development :Principles and Practices         Bhatia

Tourism Education                                                      Shashi Prabha,Sharma

Travel Agency Management                                       Mohinder Chand

References: 

Development of Tourism in India                               Nafees Khan

Grading and Classification of Hotels, Tourism resorts and restaurants: Principles

& practices                                                                  Jagmohan Negi

Hotel Management                                                     Ram Acharya

International Tourism Management                            A.K.Bhatia

Strategies for the future of Travel and Tourism         Praveen Sethi

Tourism Products                                                        Manoj Dixit and Charusheela Dixit

Tourism & Travel Management                                  Biswanath Ghosh

Essentials of Tour packaging                                      Fay Betsy

Professional Travel Agency Management                  Gee  Chuck

So you want to be a Travel agent                               Pearson

 

Academic Year: 
2020-2021
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