Sustainable Tourism Management

Paper Code: 
MTM 323
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

Course Objectives:

This course will enable the students to –

  1. It Covers both issues and methods in planning for tourism development from the perspective of sustainable development

 

Course Outcomes:



Course

Course outcome (at course level)

Learning and teaching strategies

Assessment Strategies

 

Paper Code

Paper Title

 

MTM 323

 

Sustainable Tourism Management

CO 88Create a business plan for a new tourism-related business or product; apply business law principles; create a marketing strategy for a tourism-related business or product; create and/or interpret financial statements;

CO 89Deal with approaches of sustainable tourism and their critical aspects from destination point of view.

CO 90Demonstrate their knowledge using tools and techniques of sustainability in term of destination.

CO 91Deal with various challenges of sustainable tourism development affecting economic, social and cultural environment.

CO 92Understand Various campaign and promotion tools to maintain the destination environment.

Approach in teaching:

Discussion, Demonstration, Action Research, Project, Field Trip

 

Learning activities for the students:

Field activities, Simulation, Presentation, Giving tasks Field practical

 

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects
 

 

10.00
Unit I: 
UNIT I

Concepts, Principles and Theories of Sustainable Development (SD).  Sustainability as a development and management approach

Earth summit -1 and II

14.00
Unit II: 
UNIT II

Perspectives on Mass and Alternative Tourism. Community tourism- Rural tourism and Village tourism. Urban tourism; Eco-tourism; Nature tourism; Volunteer tourism.

Cultural tourism and its forms. Conflicts and synergies between promotion and conservation of destinations.

12.00
Unit III: 
UNIT III

Challenges of Sustainable Tourism Development. Economic, socio-cultural and physical impacts, social and economic Sustainability of tourist regions.

 Major indicators, tools and techniques for sustainable development.

11.00
Unit IV: 
UNIT IV

Sustainable tourism Enterprise. Investment opportunities, Role of the government and private sectors in sustainable tourism development. 

13.00
Unit V: 
UNIT V

Codes of conduct for tourism (UNWTO); Human rights Issues in tourism and the role of NGO’s, Successful case studies of Eco-tourism. ( Kerala, Sikkim & Bhutan)

References: 
  • Sustainable Tourism - A Marketing Perspective, Victor T.C.
  • Middleton and Rebecca Hawkins. Sustainable Tourism, Salah Wahab and John J. Pigram, Sustainable Development - Economic and Policy, P.K. Rao Tourism Planning: An Integrated and Sustainable
  • Development Approach, Edword Inskeep. Tourism and Sustainability - New Tourism in Third World-Martin Mowforth, Lan Munt.
  • Eco-Tourism a Sustainable Option, Erlet Cater and Crwen Lowman.

 

Academic Year: 
2020-2021
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