Management: Principles & Practices (Theory)

Paper Code: 
24TAM331
Credits: 
04
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to understand the management principles and their application in tourism and airline.

 

 

Course Outcomes: 

 

Course outcome

(at course level)

Learning and teaching strategies

Assessment Strategies

Course Code

Course

Title

24TAM331

Management: Principles & Practices

(Theory)

CO37: Examine the concept of management and related skills.

CO38: Analyze the role &  functions of management

CO39: Explain the organization and its structure.

CO40: Examine the directing & Controlling functions of management

CO41: Analyze role of IT and strategic management.

CO42: Contribute effectively in course-specific interaction

Approach in teaching:

Interactive Lectures, Discussion, Power Point Presentations, Informative videos

Learning activities for the students:

Self learning assignments, Effective questions, presentations, Field trips

Quiz, Poster Presentations,

Power Point Presentations, Individual and group projects,

Open Book Test, Semester End Examination

 

 

12.00
Unit I: 

Management:

Concept, Nature, Process and significance of Management. Management as an art and science; Management as profession, skills and roles of managers in organization, Principles of Management- Henry Fayol & Taylor Schools of management thought-Classical, neo-classical and modern theories.

12.00
Unit II: 

Functions of Management:

An overview of functions of management; Concepts of POSDCORB Planning: Nature, purpose, types and process, Management By Objectives (MBO). Decision Making-concept, importance, process, tools and techniques.

12.00
Unit III: 

Organizing:

Concept of organizing and organization, Types of Organization- Formal & Informal. Organization Structure- Concept and Forms.  Staffing and Selection Process.

12.00
Unit IV: 

Directing:

Meaning, Importance, Principles, Techniques of directing. Controlling: Meaning, Importance, Process, Techniques of controlling-traditional and modern techniques

12.00
Unit V: 

IT and strategic management.

Definition of ICT’s, the impact of ICT’s on tourism, the tourism system and ICT’s.  Application of ICT in tourism and hospitality                                                                                                         

Essential Readings: 
  • Air Cargo Tariff Manuals
  • H. Koontz & Cyrill O’Donnell. Management
  • Harold Koontz & Heinsz Weirich. Essential of Management
  • IATA Live Animals Regulations Manuals
  • IATA Special Mail Manual.
  • Jungle, H. Koontz. Management Theory
  • Peter F. Drucker. Principles of Management

 

References: 

Suggested Readings

  • Diwan, Parag  Advertising Management 1998.
  • L.M. Prasad, S. Chand. Principles & Practice of Management
  • Petit, L. Effective Communication.
  • Publications of World Communication Congress
  • R. D. Agarwal, Tata McGraw Hill. Organization & Management
  • R.C., Pitman. Modern Business Administration
  • Railey M., Butterworth Heinemann Human Resource Management –
  • Thakur, D.  Advertising, Marketing and Sales Management, 1999.
  • V.S.P. Rao, Konark Publishers Management Concepts

 

E-Resources

 

Academic Year: