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IIS University

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It is a University which is committed to excellence and overall development of the student and one where talent is nurtured and honed in the best possible manner. Come, be a part of our never-ending journey of accomplishments and accolades.

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Admissions

It is a University which is committed to excellence and overall development of the student and one where talent is nurtured and honed in the best possible manner. Come, be a part of our never-ending journey of accomplishments and accolades.

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Placements

Excellent education not only imparts knowledge, but also paves the way for a promising and successful career. The Placement Cell at The IIS University has numerous success stories to narrate in this regard...

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Life@IIS Univ

Life @ IISU is nothing less than a kaleidoscope of myriad hues; complete with vibrant events and memorable occasions to cherish for a lifetime.

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Academics

Taking the age-old tradition of enlightenment through education forward, The IIS University - in its continuous pursuit of excellence - firmly believes that an institution’s academic profile determines its worth and value. Therefore, on offer are a wide variety of both conventional and contemporary programmes of study.

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Research

To stimulate curiosity and cater to the global needs of a dynamic education, The IIS University - since inception - has been promoting and encouraging research-based experiential learning among all its students.

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About Us

The IIS University, with its perfect amalgamation of innovation, inspiration and synergy, aims to be a model institution for students across disciplines and programmes.

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IIS Univ
  • Admissions

    It is a University which is committed to excellence and overall development of the student...

  • Placements

    Excellent education not only imparts knowledge, but also paves the way for...

  • Life@IIS Univ

    Life @ IISU is nothing less than a kaleidoscope of myriad hues; complete with...

  • Academics

    Taking the age-old tradition of enlightenment through education forward,...

  • Research

    To stimulate curiosity and cater to the global needs of a dynamic education,...

  • About Us

    The IIS University, with its perfect amalgamation of innovation, inspiration...

IIS (Deemed to be University)

Gurukul Marg, SFS, Mansarovar, Jaipur 302020, (Raj.) India

Phone:- +91-141-2400160-61, 2397906-07,

Fax: 2395494,2781158, Toll Free No.: 1800 180 7750

Business Environment | Tourism and Aviation

Business Environment

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Paper Code: 
MTM 224
Credits: 
4
Contact Hours: 
4.00
Objective: 

This paper helps to understand the overall business environment and evaluate its various components in business decision making

 

12.00
Unit I: 
Unit I

Business Environment-The concept, significance and nature of Business Environment. Environment Scanning: meaning, nature, scope and process of environmental scanning, Interaction between internal and external environments. Globalization trends and challenges.

12.00
Unit II: 
Unit II

Political environment- Types of political systems

Economic aspect of Indian constitution: preamble ,directive principles, fundamental rights, centre state relations

12.00
Unit III: 
Unit III

Economic environment- concept and features of various economic systems, impact of liberalisation and privatization on Indian economy, New Industrial policy and industrial licensing, monetary and fiscal policies.

12.00
Unit IV: 
Unit IV

Legal Environment- Company Regulatory Legislations in India, FEMA,  EXIM Policy ,Consumer Protection Act 1986, Right to Information Act 2005, Competition Laws, IPR(general concept)

 

12.00
Unit V: 
Unit V

Technological Environment and international environment – source of technological dynamics, appropriate technology, technology adaption –globalization, transfer of technology, TO(main provision and functions)

Essential Readings: 
  • Justin Paul, Business Environment, Tata McGraw Hill Publishing Co. Ltd., 2008
  • Francis Cherunillam, Business Environment, Himalaya Publishing House.V.
  • Shaikh Saleem, Business Environment, Pearson Education, 2009

 

References: 
  • K. Chidambaram and V. Alagappan, Business Environment, Vikas Publication House Pvt Ltd, 2009
  • Neelamegam, Business Environment

 

Academic Year: 
2018-2019
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