IIS University

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It is a University which is committed to excellence and overall development of the student and one where talent is nurtured and honed in the best possible manner. Come, be a part of our never-ending journey of accomplishments and accolades.

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Admissions

It is a University which is committed to excellence and overall development of the student and one where talent is nurtured and honed in the best possible manner. Come, be a part of our never-ending journey of accomplishments and accolades.

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Placements

Excellent education not only imparts knowledge, but also paves the way for a promising and successful career. The Placement Cell at The IIS University has numerous success stories to narrate in this regard...

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Life@IIS Univ

Life @ IISU is nothing less than a kaleidoscope of myriad hues; complete with vibrant events and memorable occasions to cherish for a lifetime.

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Academics

Taking the age-old tradition of enlightenment through education forward, The IIS University - in its continuous pursuit of excellence - firmly believes that an institution’s academic profile determines its worth and value. Therefore, on offer are a wide variety of both conventional and contemporary programmes of study.

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Research

To stimulate curiosity and cater to the global needs of a dynamic education, The IIS University - since inception - has been promoting and encouraging research-based experiential learning among all its students.

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About Us

The IIS University, with its perfect amalgamation of innovation, inspiration and synergy, aims to be a model institution for students across disciplines and programmes.

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Business Communication & Soft skills | Tourism and Aviation

Business Communication & Soft skills

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Paper Code: 
MTM 123
Credits: 
4
Contact Hours: 
4.00
Objective: 

Communication is the key to successful business. It leads one to negotiate effectively and strike the right deal for the organization. This course provides insight into the technical and structural aspect of communication in business

12.00
Unit I: 
Unit I

Introduction to Communication: Meaning, Definition, Objective and Importance of Business Communication; The Process and Models of Communication(KeithDavis,Lesikar)
Effective Communication: – Effective Listening Importance of Listening; How to be an effective Listener. Effective Speaking, 7 Cs of Effective Communication.

12.00
Unit II: 
Unit II

Forms of Communication:- Oral, Written, Vertical, Horizontal, Diagonal, Verbal, Nonverbal Communication; Types of Nonverbal Communication- Kinesics, Paralanguage, Proxemics, Medias of Communication
Barriers to Communication: Concept, Types, Overcoming barriers to communication.

12.00
Unit III: 
Unit III

Business Letter Writing: Forms, Types and Layout Report Writing- Forms, Content, Layout

12.00
Unit IV: 
Unit IV

Development of Soft Skills

Emotional Intelligence, Interpersonal Skills,

Team Spirit, Business Etiquette, Leadership Skills.  

12.00
Unit V: 
Unit V

Practice in Business Communication:

Seminar Presentation, Public Speaking, Interviews, Resume Writing, Group discussion.

 

Essential Readings: 
  1. Rajendra Pal, J. S. Korlahalli, Essentials of Business Communication, S.Chand, New Delhi
  2. Asha Kaul, Business Communication, Prentice Hall, New Delhi

 

References: 
  1. Pandey, Pareek, Madan and Sharma, Business Communication, RBD Professional Publications, Jaipur.
  2. Ronald E. Dulek and John S. Fielder, Principles of Business Communication, Macmillan Publishing Company, London.
  3. M. J. Mathew, Business Communication, RBSA Publishers, Jaipur

 

Academic Year: